Trending Bags: 16 must-see styles!

At American, we’re constantly on the lookout for this season’s newest, most-loved trends. We search far and wide to ensure that our clients have access to the best items to make a real impact on their branding and marketing reach. Backpacks, handbags, duffels, messenger bags and the like are smart promotional product options, since recipients are likely to keep them for long periods of time. It’s also an item that is very mobile, exposing branding wherever it’s carried. When used in the right context, bags are the perfect item that will provide a high ROI and customer satisfaction. Check out our favorites:

SPY Vista Laptop Backpack – The large main compartment with padded tablet sleeve protects a 15″ laptop keeps this bag functional while it’s heavy weight cotton canvas, leather buckles and drawstring collar keep it stylish.
Colors: heather grey, heather sand
Uses: University programs, corporate gifting, incentive programs, travel


SPY Wanderer Sportpack – A drawstring/backpack crossover, this pack fits a 15″ laptop and comes with plenty of internal and external pockets for storage.
Colors: black, blue, light blue, red
Uses: high school or collegiate sports teams, universities, bar and restaurant merchandise or giveaway, corporate gifting, youth camps


Leather Relaxed Carry All Bag – Made with cotton canvas and genuine leather accents, this messenger holds a laptop and offers plenty of extra organizational space.
Colors: olive
Uses: corporate gifting, conferences, higher education, financial institutions

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Boulder 10″Tablet Backpack – Simple but functional, this backpack has a large main compartment and a stylish vertical zipper on the front.
Color: green, gray, red, royal blue
Uses: sports camps, youth programs, high school or collegiate use, travel, business grand openings, customer appreciation bullet_boulder-10inch-tablet-backpack

Ticking Backsack – This ticking stripe print drawstring is a trendy spin on a classic.
Colors: black, blue, red
Uses: gyms, fitness centers, sororities, fraternities, healthcare facilities, retail use


Cutter & Buck Legacy 19′ Cotton Duffel Bag – This spacious bag is the perfect weekender duffel. It’s as elegant as it is practical with leather flaps, twisted closures and antique nickel hardware.
Colors: natural
Uses: hotels, airports, corporate gifting, travel, rewards programs, golf outings, fundraisers, spas, country clubs


Fold Up Backpack – This lightweight backpack folds up compactly and secures with drawstring closure.
Colors: blue, red, orange, lime
Uses: camping, hiking, fishing, daycare centers, education, healthcare, construction companies, sports teams


Nike Sport III Gym Sack – The lightweight and durable construction makes this drawstring a great fit for everyone and features a front zippered pocket and mesh ventilated panel.
Colors: black/silver, granite
Uses: gyms, fitness centers, fitness/weight loss programs, sports teams, sports camps


Classic Vintage Zip Down Duffel – Zips down completely to reveal large and spacious main compartment with an interior zip-pocket. Double carry handles for easy carrying and an adjustable/detachable shoulder strap.
Colors: brown
Uses: corporate outings/gifting, incentive programs, high-end thank you gift, travel, real estate


European Briefcase – Buckle flap with two easy thumb release clasps opens to one main compartment with a divider for files and folders, small zip-pocket, and an extensive zip-down organizer, plus three flap-over hook n loop pockets and large vertical pocket.
Colors: black, chocoalte, saddle
Uses: corporate gifting, higher education, graduation gift, incentive programs, financial institutions, insurance agencies, real estate


RuMe Baggie All – the ultimate organization system for loose items; it works great as a purse organizer, travel toiletry bag and gym bag organizer. Three zippered pockets add three-times the organization, keeping your office items separate from your personal products.
Colors: clemintine, navy downing, harper, marshal gray, downing, kayla, marshall slate, crimson, navy, emerson
Uses: sororities, universities, parents of young children, crafting, cosmetic companies, retail use, hotels, souvenir shops, gyms


RuMe cFold Bag – Loaded with clever zippers and pockets that make travel easier, the cFold even includes a back sleeve that slips over the handles of your rolling luggage, preventing it from tumbling off as you dash around the airport and zips down to one-tenth its expanded size.
Colors: fletcher, downing, marshall slate, moss
Uses: corporate gifting, travel, gyms/fitness centers, childcare, universities, healthcare centers

TacPack Recon Travel Duffel – A massive main compartment is partnered with two Velcro compartmentalizing walls and clothes tie down. Backpack straps that can be tucked away when not in use and removable/adjustable padded shoulder strap has multiple positioning and neoprene cushioned handle.
Colors: black
Uses: corporate gifting, incentive programs, hiking, camping, sports teams, college studentsstarline_tacpack-recon-travel-duffel

Urban Peak Elf 25L Backpack – Features a main zippered opening, front zippered pocket with two internal slash pockets, side mesh pockets and a front slash/clipped pocket. It includes unique compression straps, gear attachments, adjustable air mesh shoulder straps, and a removable waist harness for a precise fit. A hidden zippered pocket also contains a rain cover that can detach from the bag.
Colors: Gray
Uses: Camping, hiking, sports teams, corporate gifting and incentives, education

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Stormtech Cascade Waterproof Backpack – Made from 100% waterproof, reinforced, PVC coated fabric with a technical and durable design. With ample storage and performance enhancing features like breathable mesh padding, waterproof zipper, and roll-top closure, you will be prepared for any outdoor adventure.
Colors: black, blaze yellow, bold red, ocean blue
Uses: camping, hiking, fishing, outdoor recreation, education 


Stormtech Oasis Backpack – A classic design that features modern, bold prints on a durable fabric. Stylish, easy-snap straps open up the spacious main compartment that includes a padded laptop sleeve and embroidery access on the lid when you need it for decorating.
Colors: black, carbon heather, desert camo, earth, etched print, steel blue camo
Uses: camping, hiking, education, employee recognition, travel, tourism


Let us know which bags are your favorite! To get your hands on some of these trendy items, contact your American Sales Rep, or find one near you!

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