Trend Alert: Red, White & Blue

Every year, we see a spike in red, white & blue in anticipation of Independence Day - But this summer is different. 2016 just so happens to be a presidential election year as well as the Summer Olympics, causing American pride to soar through the roof. You may have already seen Budweiser's newly released campaign called... Continue Reading →

National Tire Manufacturer – Success Story

  CLIENT: National Tire Manufacturer MARKET: Manufacturing SITUATION: Our customer was struggling to manage their greeting card ordering. Different business units throughout the country were ordering cards from multiple sources and using inconsistent logo artwork, which was compromising their brand identity. They had no control over the ordering or the end result. The customer needed... Continue Reading →

8 Perfect Parade Promotions

Is your signature pick-up pulling the County Princess float this year? Perhaps a local candidate will be riding in style in the finest convertible from your lot. Parade season is a great time for dealerships to showcase their best inventory, and American has the perfect parade promotions to bring awareness to your dealership! Hand Fans -... Continue Reading →

Connecting With Your Future Customers

At American, we offer countless solutions to help your dealership connect with existing customers and potential customers. Many dealerships are currently focused on marketing to the Millennial generation as they begin to make up a majority of new car buyers. Each generation has unique purchasing, decision making, and buying habits and dealerships work hard to... Continue Reading →

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