Die-Struck Keychains | Case Study

Situation:

A university was struggling to find a distributor who could provide die-struck keychains with specific needs. They especially wanted the keychain to be the same colored gold as the die-struck component. Their logo was also highly detailed, which brought another issue in finding a solution that could brand items with clarity.

Solution:

American found a solution that not only offered competitive pricing but could also cast their keychain at the same time as the die-struck component, so all the pieces would be the same color. They sent a pre-production sample to the customer who gave it to the president of the university. They all loved the sample and how the detail of their logo turned out!

Success:

The customer was very pleased with the finished product. Not only were all their needs and wants met, they also received competitive pricing for a quality product.

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