Situation:
The Metal Deli is a podcast that explores the world of indie metal bands and their music. The host of this podcast needed a rockin’ thank you gift to give sponsors and high-profile guests featured on the show. Based on her budget, the host was unsure what would work with the brand of the podcast and be well-received by a diverse audience.
Solution:
A slate meat and cheese board was the perfect thank you gift in this situation. Since The Metal Deli’s logo features a meat cleaver, the meat and cheese board was essentially a mini version of the actual logo along with the meat theme fitting in with the title of the podcast!
Success:
The meat and cheese board was a hit! Not only did it work well with the branding of the show but also help people remember the logo and being a part of The Metal Deli podcast. The host of the podcast was excited to give these to both her guests and sponsors and continues to order more for future interviews.
Leave a Reply