Local Attractions | Case Study

CLIENT: Tennessee County Officials

Print Solutions | Fixtures & Displays

SITUATION: Officials of Humphreys County, Tennessee were looking for a way to help residents and visitors find many of the local attractions. Rich with country music, civil war monuments and parks, there were a lot for guests to explore!

SOLUTION: American suggested installing wayfinding signs at several of the popular locations. The county officials thought this was a unique opportunity to also feature creative artwork that reflected their values and community. American designed, produced and installed the wayfinding signs at their requested locations.

SUCCESS: The county officials and public loved the look of the signage and thought they complimented their community well. County officials also saw an increase in local business as the wayfinding signs kept visitors in town by helping them navigate the attractions!