Healthcare Market: 2021 Promo Trends

While we don’t have the elusive crystal ball that would be so handy during these times, as we prepare for the rest of 2021, look to these categories to lead the way in promotional products and apparel in the healthcare industry.

Antimicrobial
Antimicrobial items were increasing in demand even prior to the pandemic, but today have become more important than ever, especially in the healthcare industry. Look to American to provide high quality antimicrobial items ranging from apparel, pens and lanyards to coasters, mousepads, drinkware and tech items. Not only are these items safe and affordable, but stylish and functional as well!

Personalization
There’s no better way to say “Thank You” or “Job Well Done” than by providing employees and customers with a personalized gift. Whether through drinkware, apparel, housewares or food gifts, adding the personal touch of the individual’s name shows appreciation and spreads your brand messaging. Even better, it’s been shown that personalized gifts are kept by recipients longer than non-personalized items, increasing your reach!


Active and Outdoorsy
With summer right around the corner, healthcare professionals will be looking for ways to get outside and recharge from their daily stress. Providing employees with items like coolers, backpacks, lawn chairs, beach towels, yard games and wireless speakers encourages recreating safely while also boosting employee morale. Some of these items even have antimicrobial properties and options for personalization, allowing increased effectiveness!

No matter what brand message you’re looking to deliver this year, working with the promotional product and marketing experts at American Solutions for Business can make the process simple and effective. To get started, contact your ASB sales representative or click here to find one near you!

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