ASB Sales Associates Earn MASI & BASI Certifications

American Solutions for Business is celebrating two dedicated sales associates who recently earned their MASI and BASI certifications! The MASI/BASI certification program is facilitated by our industry organization, ASI (Advertising Specialties Institute), and consists of required course credits followed by a certification exam. MASI stands for Master of Advertising Specialty Information; BASI stands for Bachelor of Advertising Specialty Information. We’re proud to have these bright, hard-working salespeople on the American team and are excited to spotlight them!

Kari-01

How long have you been working toward your MASI?

I’ve been taking classes both online and in person since I completed my BASI in 2015.

What does it mean that you’ve achieved your MASI?

I felt it was very important to get the credential. Since I came into promo with no prior industry experience, I wanted to ensure that there were no gaps in my training. Now I can confidently call myself an expert! I plan to continue attending education sessions to keep up to date with industry developments. Plus, it’s fun to have two master’s degrees in my email signature…HAHA being a nerd is the best!

What advice would you give to ASB sales associates considering the certification?

I highly recommend it! The more you can educate yourself, the better you can position yourself as an industry expert.

kari-certificate.jpg


Kristina-01

How long have you been working toward your BASI?

Since I started about 3 years ago, I’ve been watching videos, reading blogs and learning as much as I can. I was inspired by Kari to finally take the exam, since she just got her MASI .

What does it mean that you’ve achieved your BASI?

I came from a completely different industry and business model. Every term, tool, etc. – everything was new and overwhelming. The first year felt like I was never going to get this print and promotional career down. As I hit my 3 year mark in May, I feel like I actually know something and I’m making a true career now.

What advice would you give to ASB sales associates considering the certification?

If you’re new, learn everything you can. I hear complaints that “there is no training” or “they don’t have time”. There is time. You just need to prioritize it. Honestly, reading an article, blog post or watching a video for 10 to 15 minutes a day will add greatly to your success. Before you Netflix-and-Chill maybe “ASI-or-PPAI” and kill it for your business!

Kristina_Certificate

To learn more about ASI certification programs, Click Here!

To learn more about American Solutions for Business, visit http://www.americanbus.com.

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