American Solutions for Business hosted over 525 attendees at their National Sales Conference, which included over 120 exhibiting supplier partners. The conference consisted of a resort day (open golf, pool party, swag show, Owner’s Lounge to celebrate our ESOP culture, and an ASI-hosted late-night party), welcome kickoff, two-day tradeshow, VIP rooms, professional development, supplier and... Continue Reading →
James Leggett: Gold Level Pyramid Award
American sales associate James Leggett was recently awarded the PPAI 2022 Pyramid Award for Client Branding at the gold level! First introduced in 1958, the PPAI Pyramid Award recognizes promotional products businesses and helps shine the spotlight on the collaborative business model unique to our industry. The campaign aimed to increase brand awareness for First... Continue Reading →
ASB team members earn TAS Certificate
American Solutions for Business continues to encourage certification training for various team members through Professional Products Association Institute (PPAI). Recently, six home office members on the Product Support, Marketing and Public Relations teams earned their Trained Advertising Specialist (TAS) certification. The team members are: Kathryn Letness & Hayley Thomson (Marketing), Vicki Peterson, Kim Fuchs &... Continue Reading →
ASB hosts virtual Vendor Award Ceremony
American Solutions for Business held their second annual virtual Vendor Award Ceremony on February 8th. The ceremony features a wide range of awards recognizing partners who service American across several categories. This year, American introduced the new Horizon Award, which recognizes supplier partners who offer strong support, positive attitude, and a unique, dynamic product line.... Continue Reading →
Continuing the Legacy: Ashley Moore Fens & Donna Weyh Roberts
Being part of the American family can mean something special to everyone within it. For some, it could be actually working with your relatives. For others, it's choosing to surround yourself with people you come to call family. Such is the relationship of Donna Weyh Roberts and Ashley Moore Fens. Over the years, their journey... Continue Reading →
Catalog Program | Case Study
Client: Large Outdoor Company Print Solutions | eCommerce Solutions | Marketing Solutions | Promotional Products Situation: A large outdoor company that specializes in hardscape products produces a custom printed catalog spanning 18 regions that give ideas on how to use their products. The company started looking for a printer that not only could provide competitive... Continue Reading →
Education Market | Developmental Disabilities Awareness Month
March is Developmental Disabilities Awareness month. It is a time to raise awareness about the inclusion of people with developmental disabilities in all facets of life and the communication barriers they face. Developmental Disabilities are a group of conditions due to an impairment in physical, learning, language, or behavior areas. There are five identified categories: Autism spectrum... Continue Reading →
Recruitment Campaign | Case Study
Situation: A private school was looking to reinvent its recruitment efforts to target prospective families. The school’s marketing and admissions team were heavily involved in recruitment, and with no in-person open house events or campus tours, they needed a quick and effective solution. Solution: The marketing and admissions team worked with American to develop a... Continue Reading →
Customer Success Story | ASB implements program to boost employee morale and retention
American Solutions for Business sales associate, Joseph Artiste, created a new program with a national baker in Orlando to implement an employee appreciation program. This program was designed to help boost morale to combat the 48-52% loss in their workforce during the pandemic. With the large transition, this bakery experienced high turnover rates due to... Continue Reading →
Client Success Story | Medical Center
Out with the old, and in with the new! Don Calverley, a sales representative for American Solutions for Business, recently created a fresh new perspective for a medical center in Nashville that was seeking an upgrade to their design. Don saw this as an opportunity to fine tune the graphics that the medical center already... Continue Reading →